Top 10 Mobile Trends Impacting Fashion Retailers & Brands: Fashion shoppers are now spending over 60% of their online shopping time on their mobile devices instead of on PC, and this number continues to grow. Gain insights into how you can leverage current top mobile trends to reach fashion shoppers to drive increased sales and awareness.
About Amy Chen: Director of Operations & Strategy, Snapette
Amy Chen is the Director of Operations and Strategy at Snapette, a leading mobile platform for discovering fashion products in nearby stores and online. Snapette works closely with thousands of fashion retail partners, who range from local boutique gems to global brands and retailers, to create the largest single destination for finding fashion products available locally and online. At Snapette, Amy has been closely involved in bridging the online and offline brick-and-mortar shopping experience for retailers and shoppers through mobile. Prior to Snapette, Amy advised retail clients in Mergers and Acquisitions Investment Banking at Credit Suisse. Amy graduated cum laude from Harvard College with a degree in Economics.
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